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Hollandia engages influencers on healthy lifestyle

Hollandia, a section of CHI Limited, has engaged two food influencers, Zeelicious Foods and Kiki Foodies, to showcase exciting ways consumers can enjoy their dairy brand with four unique holiday recipes.

A statement from the company also said Hollandia has also unveiled a consumer campaign tagged #MyDairyPoweredHollandiaChristmas, where consumers would be asked what Hollandia means to them and their loved ones during the festive season.

According to the Food and Agriculture Organisation (FAO), milk and dairy products are crucial allies against hunger and food insecurity because they are high in macronutrients.

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The company said, it ensures that Hollandia Yoghurt and Hollandia Evaporated Milk all have exciting variants to appeal to everyone, no matter their goals and needs.

Zeelicious is founded by Winnie Emmanuel, a Nigerian food vlogger, food consultant and recipe developer who through her social media platforms will be engaging consumers on the benefits of dairy consumption, especially the Hollandia brand.

Equally, Kiki Louya, a US-born chef and food activist, will be using Kiki Foodies to tell more stories of building a healthier, more equitable food system for all.

In her comments, the Category Head, Hollandia, Mrs Gloria Nwabuike, said: “We are delighted to unveil these engagements for the festive season to nudge consumers to prioritize dairy consumption, stay healthy through the season and have a great start to the New Year.”

 

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