West Africa’s leading web hosting provider, Whogohost, has announced plans to host a free online SME Clinic for start-ups and budding entrepreneurs at the Computer Village Expo 2019, holding from December 10-14 in Lagos.
WhoGoHost’s CEO, Toba Obaniyi, in a statement made available to Daily Trust in Lagos, said the SME clinic would focus on strategic ways start-ups, small and medium scale enterprises can grow their businesses by leveraging on digital media and technology.
It stated that Whogohost has always been keen on helping SMEs and tech enthusiasts grow in Nigeria, noting that the Online SME Clinic at the Computer Village Expo 2019 is an opportunity to establish a new relationship with SME owners and entrepreneurs.
The Expo themed: “A New Partnership Agenda for Growth”, is the annual flagship integrated events platform connecting 10,000+ Technology SMEs from Nigeria’s largest technology market, Ikeja Computer Village, and consumer technology buyers across Nigeria, Africa and beyond.
The statement added that during the ‘Make Money Online SME Clinic,’ Whogohost will be sharing insights on how SMEs in Ikeja Computer Village and other participants can expand their reach online to enable them grow their customer base and eventually revenue. They will also offer their diverse range of value offerings to prospective partners, showing off ways that they can make money as resellers.
According to Google’s data, 68% of consumers who conduct local searches on their smartphones will eventually make a purchase online or eventually visit the store.
With the increasing internet penetration in Nigeria, Nigerians have developed a flair for shopping online, spending over $800 million yearly.
According to a survey carried out by Paypal Inc., Nigeria was ranked as the 3rd highest mobile shopping nation worldwide. Currently, Paystack processes over N10billion ($27.5 million) to Nigerian merchants, every month.
Whogohost said that shoppers do not need to visit physical stores to do their shopping, as consumers can do that from the comfort of their home through a computer or a mobile phone, saying with online presence, businesses now have the capacity to reach more customers.
Since it an online campaign tagged #TakeItOnline in 2018, Whogohost has achieved several engagements with so many business owners signing up to have their websites designed, built and hosted, it said.
Commenting on the success of #TakeItOnline, Obaniyi said: “#TakeItOnline is a labour of love that we created out of a desire to help businesses grow in Nigeria.
“Having experienced the benefits of running an online business, we realized that most businesses in Nigeria are still in the dark regarding benefits that owning a website guarantees their business.
“With #TakeItOnline, there is no longer any reason for SMEs to be left behind in this rapidly changing world of commerce.”