Tech firm offers cost-effective solution to address Africa’s road ticketing challenge 

BuuPass, a major player that is rapidly innovating road transportation in Africa has introduced a smart ticketing solution to create a balance between affordability and efficiency.    

Through its online platform, users get to pre-book rides, purchase tickets, and access real-time information to plan their movements, thereby circumventing long queues at ticket counters.

First launched in Kenya, BuuPass comprises a team of experts led by Sonia Kabra and Wycliffe Omondi, working towards actualising its value proposition of hassle-free travel experiences in Africa.

BuuPass helps customers search, compare and book their tickets across different channels through their marketplace, including websites, Apps, and USSD codes.

According to the co-founder, and co-CEO of BuuPass, Sonia Kabra, the firm was founded to build the digital infrastructure for transport in Africa; explaining that the system is designed to cancel out frustrating booking processes and hitch-ridden journeys.

“Seeing the outlook and use cases of smart ticketing systems globally and how promising they could mean for logistics within Africa, the BuuPass team has created a system that balances affordability and efficiency. So, the system was built with the understanding that time is important and the need to get to destinations as quickly and safely as possible is a necessity. With the support of our investors, we are thrilled to scale our product and expand our reach, making transportation more seamless and accessible.

“Road transportation remains the most ubiquitous means of transporting goods and people across the African continent, making it a key driver of economic growth and intra-African trade activities. Yet, certain inadequacies limit road transport from reaching its potential. Also, the global smart ticketing market size has over the years witnessed astronomical growth. Fortune Business Insights estimates the market size to be $ 7.27 billion in 2020 and anticipates growth to $ 21.33 billion by 2028 at a CAGR of 14.5% between 2021 and 2028. This marks a considerable increase from the $8.29 billion projected for 2021.”