Sosaco launches new Jago milk

Sosaco Nigeria Limited has launched the new Jago Gold full cream instant whole milk powder in the premium segment of the milk powder market in line with its vision to provide varieties of options for its customers in the country
Jago Gold comes with key vital nutrients, vitamins & minerals that ensure strong and healthy growth.
Jago Gold is available in all popular pack sizes.  Made from fresh Cow’s milk with the goodness of full cream, the new Jago Gold Full Cream milk powder redefines both quality and taste, and this would make it an instant winner in the market place.
The company also unveiled new brand identity for Its flagship brand Jago D’lite which is a top leading player of Popular milk Segment in Nigeria, It is now showcased in a new, exciting and more appealing New Pack design, that is part of the company’s efforts to reposition the Jago brand in the minds of the consumers to retain their love and loyalty to the brand.
Speaking at the trade launch event in Lagos at the weekend, the Chairman of Sosaco Nigeria Limited, Mr. Francis Ogboro, explained that the new Jago Gold Full Cream Milk powder offering is an answer to the clarion call sounded by Jago’s loyal customers, and is a product of intense research and deep consumer understanding.