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SFL declares 2023 customer-centered year

Leading restaurant brand in Nigeria, Sundry Foods Limited (SFL) says its 2023 top priority is to deliver optimal service to each customer on a personal…

Leading restaurant brand in Nigeria, Sundry Foods Limited (SFL) says its 2023 top priority is to deliver optimal service to each customer on a personal level.

Executive Director of SFL, Mr. Nnamdi Opara, while unfolding the 2023 business outlook of the company during a meeting with the management and staff of the company held recently at the corporate headquarters of SFL in Port-Harcourt, announced that enhanced customer satisfaction would form the major focus of his organization’s service offerings this year as part of the continuous improvement policy of the company.

“When we started Sundry Foods, we wanted to create a solution to a problem-a gap in the market for quality Nigerian meals prepared and served to international standards. It was not about the food, it was about the people too,” he said

According to a statement by the company signed by Mr. Nduka Mokwunye, Head, of Marketing, SFL recognizes the link between a nutritious meal, the complex processes involved in producing it, and its safety in achieving optimal satisfaction of the customer.

To this end, SFL, the statement said has outlined a number of actions it plans to take to satisfactorily achieve its 2023 customer-centric target including; strengthening its customer relations strategy, building on its food safety culture, and engaging more with its raw material suppliers.

“Food safety and product quality are at the heart of how we do business and achieve our vision. We seek to always exceed our customers’ expectations by providing the highest quality products in surroundings that are clean, attractive, safe and comfortable. The integrity of our products depends on employees always following food safety practices that comply with our brands’ high standards.

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