Media partnership key to women empowerment – Minister

The Minister of Women Affairs, Uju Kennedy Ohanenye, a lawyer, has raised concern about certain non-governmental and civil society organisations in the country whose financial commitments do not prioritise the empowerment of women and children. She stressed the crucial role media organisations should play in exposing such discrepancies.

Expressing her dissatisfaction during a courtesy visit by staff members of the Media Trust Group to her office in Abuja on Wednesday, the minister reiterated her ministry’s commitment to women’s development through various programmes and initiatives.

Underlining the importance of media partnership, she tasked Media Trust Group to amplify these initiatives to reach more women and increase awareness.

“We have challenges, and the media is instrumental in addressing these issues, she said.

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Acknowledging her dedication to advancing the cause of women and children in the country, Mallam Naziru Mikhail, the Executive Director of Media Trust Group and Editor-in-Chief, Digital, assured the minister of the organisation’s commitment to factual, unbiased and gender-sensitive reporting. He reaffirmed Media Trust’s readiness to collaborate closely with the ministry.

“We align with your vision and the goals you champion for gender diversity and opportunities for women and children. As a diverse organisation, we have partnered with various government agencies, ministries and the private sector to contribute meaningfully to national development. Recognising the importance of your work, we are eager to support the ministry to ensure effective implementation, as development communication is pivotal to policy success,” he stated.

The Media Trust Group delegation included Haroun Saeed Malami, Head of Business Development; Abdullahi Mainasara, AGM, Special Projects; Naomi Esezobor, Head of Co-Created Content; and Rukayat Raji Sani, Senior Business Executive.