Maltina has launched a 1,000 smiles campaign in partnership with Noble Igwe aimed at capturing a thousand genuine smiles across Nigeria.
A statement from the nation’s family nourishing drink on Wednesday, said the idea was premised on how a smile can change the world.
The initiative tagged “1000 smiles with Noble,” would enable Noble Igwe, a publicist and media practitioner capture smiles of everyday Nigerians in streets across the country.
“A smile, is easy, free and is known to solve problems.
“In line with the brand’s essence to share happiness, Maltina through Noble Igwe , will be giving out MALTINA Cans to people all across Nigeria as he documents their smiles.
“The 1000 smiles campaign will see both Maltina and Noble Igwe production team gathering content via taking photographs and recording of videos of people giving reasons to smile and stay happy.
“This campaign promises to be interesting, fun-filled and adventurous for all involved.
“Maltina is the biggest and number one family nourishing malt drink specially made from natural ingredients to give the complete richness.
“Maltina is fortified with Vitamins and Calcium for healthy families which makes it remains the category leader with its innovations and message to share happiness,” the statement read.