Lafarge launches “Diamond Club” for customers

Lafarge Africa Plc has launched its diamond club, an exclusive group created to reward and recognise its trade partners who have consistently delivered big volumes of the company’s products to customers and end-users. 

 The launch of the Lafarge Africa Diamond Club coincided with the 2021 Customer Service Week with the theme ‘The Power of Service’ held in Lagos.

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The Lafarge Africa Diamond Club is exclusive to customers and trade partners designed and structured with tools and benefits that will boost customers’ efficiency.

In a statement, the Chairman of Lafarge Africa, Prince Adebode Adefioye reinstated the company’s commitment to providing innovative and sustainable building solutions. 

Lafarge’s CEO, Khaled El Dokani said: “For us at Lafarge Africa, our commitment goes beyond the numbers and making a profit. Our commitment to our stakeholders is to deliver our products and services in a manner that builds progress for people and the planet. To achieve this commitment, we need the right partners by our side. You have been with us through this journey.”