Makers of Hollandia Yoghurt, a yoghurt brand has launched a campaign to renew the brand’s connection with consumers in Northern Nigeria saying it remains the favourite yoghurt brand for nourishment.
In a statement on Wednesday, CHI Limited Marketing Director, Mrs Toyin Nnodi, said the consumption of yoghurt is very popular and well embraced amongst consumers in Northern Nigeria and is part of the meal of several ethnic groups in the North.
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“It is therefore very fitting that the favourite yoghurt brand Hollandia Yoghurt renews its connection with the consumers. With the launch of its latest communication campaign tagged “Always Tradition, Always Hollandia Yoghurt”, Hollandia Yoghurt celebrates the deep connection of the Northern consumers with tradition, love and friendship.”
It said the campaign focuses on the local needs and that from a very humid day in Sokoto, Katsina, Borno or Kano, Hollandia Yoghurt provides the wholesome nourishment which comes in various packs including one litre, 500 millilitres (ml), 315mw, 180ml and a 90ml value pack to accompany school children’s food packs.
Speaking further, Mrs Nnodi, said, “Hollandia Yoghurt can also be enjoyed with your favourite local snacks like Masa, Gurasa, Dan Wake and Kilishi as a tasty treat.
