Fidelity Bank has launched ‘Pay Yourself’, a product targeted at salary earners to help them manage the time they receive their salaries while they plan their income.
The product which had been piloted and used successfully for 11 months by their staffs now allows customers whose salaries are domiciled with fidelity bank the ability to pay themselves their salary via USSD between midnight of payday and the end of the month.
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Speaking at the virtual launch, the Chief Technology Officer, Fidelity Bank, Mr Christopher Onyeneke, said that this product was targeted at giving customers the power to control the time they receive their salaries and is fully automated.
“When your salary payment comes brings anticipation and the power of being in control of when your salary is being paid brings to why as part of our digital transformation program, we decided to make sure we empower our staff members and that is why we came about this product to make sure that we put the power of our staffs to be in control of their salary payment.
“That is how the birth of ensuring our staff members are put in control of their salary payments came about,” he noted.
The Programme Manager, Digital Transformation, Mr Oluwole Oni, added that customers can access this feature through a shortcode.