Three renowned professionals – Mercy Aigbe-Gentry, an actress; Yetunde Babaeko, a creative photographer and Mai Atafo, a bespoke tailor and fashion designer – have been unveiled once again to continue as jury of the Cussons Baby Moments Season 3.
The three celebrities have been the jurors of the events since Season 2 in 2014.
The brand has taken yet another step towards rewarding babies and their parents, having previously rewarded Daniel Uwadia in 2014 and Morireoluwa Modesire Davids in 2015. Cussons Baby recently hosted ‘Toddler Grow and Shine’ competition for toddlers to exhibit their talents.
The inaugural Cussons Baby ‘Toddler Grow and Shine’ produced Imisioluwa Oladapo as the grand prize winner, and she took home a N1 million education grant.
While introducing the panel of judges to the media in Lagos to kick-start the season 3 of the competition, Cussons’ Group Brand Development and Activation Manager, Faith Okoli, said that the Cussons Baby Moments initiative is a platform meant for parents to share the captivating and amazing moments of their babies in pictures and videos.
Mrs. Okoli said, “We are proud to have the season 3 of Cussons Baby Moments because this is yet another occasion to celebrate our bundles of joy.”
Speaking on the platform as a means of showcasing captivating and amazing baby moments, Mrs. Okoli said parents upload pictures of their babies on the Cussons Baby Facebook page and these uploads are voted for. Selections are based on the highest number of likes. The judges subsequently review the selected images based on some key parameters. Basically, the selection is 2-tier: Family and friends of the babies, and the Cussons Baby judges.
Explaining the rationale behind the choice of panelists, Mrs. Okoli said, “Every baby is amazing and it is very difficult to select a winner among winners. Hence, our choices of three professionals are not only parents and well-respected members of the society, they are also renowned in their chosen careers. Our judges have been with us from the inception of the Cussons Baby Moments in 2014 and can easily identify with those unique budding attributes and captivating moments we desire to celebrate in our babies.’’
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