CHI Exotic unveils fruit juice campaign

Chi Exotic has launched a mixology campaign to showcase mocktail recipes that would help to get the best out of nectar fruit juice.

According to a statement, CHI said the campaign is in partnership with a mixologist, through a series of videos that showcase a range of easy-to-prepare mocktail drinks.

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It urged consumers to pay attention to the campaign and experience the delightful recipes and get inspiration for their exotic drinks for every occasion.

Commenting on this, Marketing Director of CHI Limited, Toyin Nnodi, stated that the Chi Exotic mixology campaign was one of the creative ways the brand sought to engage and inspire consumers by showing them easy-to-prepare mocktail recipes using their favourite Chi Exotic variants.

Nnodi said, “Although the campaign showcases the lead Chi Exotic Pineapple Coconut variant in the videos, consumers should remember that their favourite mocktails can also be made using the other Chi Exotic variants.”

He noted that consumers would get inspired by the campaign as they will continue to get the best of the drinks mocktail drinks during any occasion.