CFAO Intermotors partners KFC

The car keys were presented to the winner of a KFC Consumer promotion in the presence of KFC’s Head of Marketing, Mr. Vikram Verma at a public ceremony at the KFC eatery located along Isaac John Street, Ikeja, Lagos.

The Marketing Manager (Chevrolet) of CFAO Intermotors, Mr. Toyin Akigbogun, while presenting the car keys to Mr. Verma of KFC, said the contribution of Chevrolet Cruze by Intermotors to KFC was the major highlights of the joint marketing partnership between the two organizations.

Mr. Akigbogun said the partnership was brokered in 2011 to leverage on the good standing of Chevrolet cars and KFC eatery and in appreciation of KFC’s quality services rendered to consumers.

He said the the partnership is to give Chevrolet Cruze to the society in appreciation of the public acceptance of the Chevrolet brand and patronage of KFC.

“Actually, the purpose of this partnership is for Intermotors to give back to the society in return for what our customers have given to us.

These people have bought our cars overtime; we should be able to put something down to say ‘thank you.’ So, this is part of it. We want to show our appreciation to the Nigerian public, who, by virtue of their patronage to KFC, stand to benefit from this deal,” Mr. Akigbogun said.

The Intermotors Marketing Manager said the deal would continue to foster good business relationship, goodwill and better understanding between CFAO, its teeming customers and KFC.