CHI Limited, producers of Hollandia Yoghurt has named Zainab Balogun-Nwachukwu, a multiple award-winning actress, entrepreneur and influencer as the product’s brand ambassador.
According to a statement, the partnership recognises the values, which the brand and the actress have in common, and celebrates the recognition and leadership both parties have achieved.
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As the ambassador for the product, Zainab will inspire consumers to unlock their potential for success and high achievement the product gives consumers.
Hollandia Yoghurt transformed the yoghurt landscape in Nigeria over 15 years ago. In 2005, Hollandia created a new drinking yoghurt category and launched Hollandia Yoghurt into the market.
Commenting, the actress said, “I am very proud of this partnership with Hollandia Yoghurt. The brand has a unique proposition, is the most popular drinking yoghurt product in Nigeria, and occupies leadership status of its category.”
CHI Limited Marketing Director, Mrs. Toyin Nnodi, expressed delight on the new strategic relationship with Zainab Balogun-Nwachukwu as the new brand ambassador.
“We plan to work together over the next few years to communicate the wholesome nourishment proposition of Hollandia Yoghurt to the brand’s consumers and Zainab’s fan base.”