Adenike ‘Nike’ Ogunlesi is the founder of Ruff ‘n’ Tumble a leading designer, manufacturer and retailer of designer children’s clothing in Nigeria.
Nike started out modestly in 1996 selling the clothes she made from the boot of her car. Today, Ruff ‘n’ Tumble is a popular brand in Nigeria and also has the reputation for being one of the top manufacturers of children’s clothing throughout West Africa.
Ruff ‘n’ Tumble successfully caters to the unique fashion sense of children, from new born to age 16, happily mixing indigenous trends with an international appeal.
What’s behind the Ruff ‘n’ Tumble brand?
“So for me, this brand is for people who are particular about quality, quality of product, quality of service, who won’t compromise in terms of what their children would wear because they believe their children deserve good quality.”
“I started in 1996, I was selling from the boot of my car; I was selling at bazaars. Everywhere, there was a bazaar, I was there, my table and my suit case, my children and sometimes even my husband. So it all started then.”
“My success has been sheer hard work. Sometimes you laugh and sometimes you cry. And the prize at the end of it is quite fulfilling,” Ogunlesi said.
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